Take a moment right now and watch THIS.

Everyone has a story. We’re just not asked often enough to share it.

In our narcissistic times, my story is all I care about, not yours.

Oh how I wish every radio station around the world would make this part of the air talent’s weekly duties, recording someone’s story. If only they had time.

It’s terrific practice in the art of asking great questions.

It will help you learn to be a better listener.

And it will open up the world of human emotions of those listening to you with which we, in our radio studios, so rarely interact.

I was listening to Colorado Public Radio when I heard it: “Listeners are important, but members are essential.” What an insight! Public Radio survives and thrives through membership, those willing to pledge a set amount of money annually. Here’s the thing ...

“A poem begins as a lump in the throat, a sense of wrong, a homesickness, a lovesickness. It is never a thought to begin with.” That’s Robert Frost, and I believe his insight is about the act of creation as much as it is about the act of writing a poem. I think ...

“Everything you want is on the other side of fear.”* I just finished re-reading William Manchester’s exhaustive 3-volume biography of Winston Churchill. I never re-read books. That’s how good these are. Churchill is one of history’s most unlikely heroes, for ...

“TV gives everyone an image, but Radio gives birth to a million images in a million brains.” I don’t know who said that, but s/he was right! “I was always fishing for something on the radio. Just like trains and bells, it was part of the soundtrack of my ...

We mean well. It’s not an issue of intent. We believe that we make things better by reminding others that things could be so much worse. We want to lessen the pain, to fix the grief-stricken, so we try to counterbalance each negative with a positive. We just want ...

“We’re in a world now where it’s not enough to be smart. You have to be curious. Curiosity is rare. That level of intelligence is rare. Probably the further up in a business you are, the less intelligent you need to be. At the entry stage, the sieve grows ever ...

What is your purpose on the air today? Are you there to inform? To entertain? To be a friend, a companion? To Inspire someone to care more deeply? PDs: What is your purpose today? I think you should be asking these 3 questions every day: Who on your team has the ...

Once your show, or your station, becomes totally predictable, the reason to listen continually actually weakens. The very fact that I’m not sure what you will say, what I will hear at any given moment when I tune in, can be an attractant, especially if your content ...

Are Mission Statements still in vogue? You know, those silly plaques hung on a station wall that purport to state the principles by which you and your team operate? I say silly because most times they are so far from the reality I find inside the station when I visit ...