JAX
Aug 15, 2022
Raised in New Jersey by way of New York, Jax got her start by performing a wide variety of genres and in bands growing up. At the age of 18, she developed cancer above her vocal cords, which returned following a couple of months of remission right as she relocated to Los Angeles in pursuit of her music. Left unable to sing herself, Jax turned to songwriting for others and found industry success behind-the-scenes.
As her ability to perform returned, Jax needed to pivot yet again when the COVID-19 pandemic struck. This time she turned to TikTok, posting a hilarious response to the pop gem “Stacy’s Mom” from “Stacy’s Mom’s Perspective”, which exploded with nearly 9 million views in just a few months. She continued to go viral a dozen or more times, having now amassed over 9.7 million followers on the platform and over 155 million “likes” to date. Jax began sharing her own original music in late 2020 to an overwhelmingly positive response – ultimately leading to her signing with Atlantic Records for her forthcoming debut album.
Early singles released by Jax include her heartwarming ballad, “Like My Father”, which has amassed over 140 million streams and was crowned amongst “the best father-daughter dance songs of all time” by The Knot, and her nostalgia-fueled anthem “90s Kids”, which received over 1 million weekly streams for 21 consecutive weeks.
“Victoria’s Secret”, was co-written/produced by Grammy-winning producer Mark Nilan, Jr. (Lady Gaga, Zedd) and Dan Henig (Zayn, Noah Cyrus). The empowering body-positive track has already gone viral on TikTok with over 25 million views.
About the song, Jax explained, “The kid I babysit told me a story about how one of her friends called her “too flat and too fat” in a VS bathing suit she tried on and it got me HEATED. So I went into the studio with my two friends and we recorded a song called ‘Victoria’s Secret’.”