-
CPR Promotional Check-Up - Jan 19, 2012
January 19, 2012
Have an opinion? Add your comment below. Paige Nienaber is VP/Fun 'N Games for Clifton Radio and C.P.R., which is radio's first-ever promotional consultancy.
-
Diamonds Are A Squirrels Best Friend
One of the stations has a jeweler with some bling for Valentines. Here are some suggestions I lobbed at them.
- Mix 106 in Boise did a very cool thing with a Mickey Mouse frozen in ice. Web cammed. Guess how long it would drop out. Could be done with a diamond of other jewel.
- I still like Desperate Ice Wives with women taking shots at a target on an ice rink, in bridesmaid dresses. You'd own TV.
- What if you did Sing For Her Ring and you had guys having to sing Michael Bolton love songs (on location, video'd and posted for voting)
- "Diamonds Are A Squirrels Best Friend". You get a pen or other enclosure. You put twenty photos of ex-boyfriends in it. The first one your squirrel poops on, wins it for the girl who submitted. You actually use a gerbil and scroll a thing across the bottom of the vid recap that Citizens Against Squirrel Exploitation forced an injunction and made you go with the gerbil instead.
- I like the idea of playing off the term Solitaire. Either as a time killer feature on the website (sponsored by the client) or something for people to do alone but as a competition against each other.
- How about doing a Love Graffiti on the bottom of the website on the 14th. Scrolling messages of love. Someone who entered, ie: "This is Paige and I'm wishing a super Valentines to my lifepartner Steve Jones" is randomly selected for the rock.
-
-