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CPR Promotional Check-Up - Sep 14, 2012
September 14, 2012
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Great Moments In Signage
From Adam Martinez at LFM in San Diego. Incorporating body suits, waving banners and "action" on street corners is going to get you noticed.
Casinos
One of the Newcap stations did "Vegas Or Bus" as "The $50,000 (term I probably won't include but you can ask for it)". Qualifying with prizes at appt. times, one winner went to Las Vegas and had $50,000 to bet on one hand of anything. They lost.
End Of The World
'KLH in Milwaukee sold out their Mayan trip for November, in literally a day or two. K-97 in Edmonton is also doing one. http://www.k97.ca/events.asp?id=147&mn=6&cc=8 One of the on-site activities will be a photo of you kissing a donkey (yes, they're renting a donkey) so you can "kiss your ass goodbye".
If you have not seen her new do, Coop at AMP in Detroit did a pretty good job of replicating it. http://987ampradio.cbslocal.com/2012/08/14/coop-gets-the-miley-cyrus-cut
October
Is Anti-Bullying Month and one of the morning shows has a slew(tm) of plans. As opposed to just talking AT the kids, it's always good to invite and encourage involvement. This is from one school where they hosted a "best anti-bullying video".
You could also get participating clients to post "No Bullying Zone" signs at their doors. Kind of a "safe zone" concept.
Video Bios
Radiowave in Windhoek has added video bios for all of the shifts and talent. This is kind of a compilation of that plus a behind the scenes view of the operation. Watch people when they take a tour of the station; they're soaking it all in. You should do something like this for your place. And in case you've never seen a station in Africa
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