CPR Promotional Check-Up - Sep 20, 2012

But First

A guy I went to school with now runs a running store. One of his employees just put together a 30 second recap of three hours at the store. This totally could be done with a morning show. Again, think visually. You'll need to stage some stuff to make it interesting. http://www.facebook.com/photo.php?v=4453365449525&comment_id=64747321

Adding A Visual To Your "Drives"

We're heading into the Season Of Begging so if you want to talk about creative ways to collect and get noticed while doing it, let me know.

The one thing that a lot of stations lag behind with, are recap videos. They either don't do them, or they're long (anything over 3 minutes is long) or just dripping in self-aggrandizement.

A station-to-remain-nameless is doing to tackle Fill The Field. The morning show will live in a tent dead center in the middle of a football field until every square inch of it is covered. My siggestion was to do a time lapse video as the field slowly fills. Kind of like this:

This would be the opposite:

And admittedly it's long at 5 minutes, but the content really captures the essence of the biggest toy drive in Radio at KLUC in Vegas.