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CPR Promotional Check-Up - Feb 3, 2014
February 3, 2014
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The Bucket List
One of the morning shows have started a Bucket List for themselves. And over the next year they're going to cross items off their lists. He, inexplicably, wants to, and I quote, "Go all Priscilla Queen Of The Desert and host a drag show." She wants to try her hand at burlesque and is slated to hit the stage with a local troupe in March.
Client notification: I'm going to be on the road and visiting that station on a TBD date next month as we re-do their clocks and create initiatives.
Schulte and Swann at KZIA in Cedar Rapids have done "The 101's" which are a series of classes where they try something new, like cooking or golfing along with listeners who haven't done those activities either.
Only the most hardcore Socialist would be blind to the sales opportunities with these things.
Kate McGwire at Mix 106 in Boise calls it Kate University. She finds or her listeners suggest, new things for her to tackle in life. She has her own damn college crest. http://www.mix106radio.com/pages/kate_university Among the things she's done?
Burlesque dancing
Skiing/Boarding
Skydiving
Mtn Biking
Financial Planning
Wine Tasting
Belt Buckle making
Rock Climbing
Snow Shoeing
Fly Fishing
Belly Dancing
Pole Dancing
Be Your Own Bartender
Cooking classes
Zip Lining
Hot Yoga
Zumba
Gambling/Casino Night
Kayaking
PaintballOr you could do Battle Of The Sexes and try to avoid all contact and interaction with the listeners because, honestly, who would want to go out and hang with them anyway?
Better Than Family Tata Packs
93.1 The Wolf in Greensboro won "Best New Name" a couple of years ago. On Thursdays they did Fun Bags all day. Granted not as exciting as Family Four Packs or Prize Packs or Summer Survival Kits.
They had some swag, a CD and passes to that nights' event.
"You'll love our Fun Bags".
C'mon. This, and meeting people in the van after club gigs, is why most of us got into Radio.
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