CPR Promotional Check-Up - Sep 5, 2014

For The Morning Shows

Class Photos Last Summer Laura Daniels at Joy-FM in Buffalo and the staff re-did their senior pics. Who looks back at their senior class photo in the yearbook and goes ""Damn, I looked great!"? Thus the shot of Laura looking thoughtful with her chin on her fist.

Things You Crash Yes. "Wedding Crashers" is comparatively ancient but it could still be topic-able. On Saturday night my highcshool's rival highschool held their 20th reunion at the same place as my class was holding our 65th reunion. So…Kay Comb and I took off out nametags and went and worked their room. I was "Steve Emerson", a Career Ed counselor at their school during that era and Kay was my wife "Pumpkin". All I needed to do was get a couple of teachers names and I was ready to go. And for the record there were students who remembered me.

Pillow Talk As exciting and visual as it is to interview a guest in the studio, CJ in Memphis is starting Pillow Talk. There will be a bed outside the studio and the guest/artist/celeb will climb in ith CJ and share intimate secrets.

WhatYaWearingWednesday If you don't follow Elizabethany at Hot in DC, you should. She mastered social media before Kane discovered her and truly has an engagement with her audience through Facebook and Twitter. WYWW? Post a pic of what you're wearing. It IS rocket science.

Intelius This is one of the great ways of tracking down "regular person" interviews. So, a woman in Baltimore does something stupid in front of the neighbor's house and the video goes around the world twice before breakfast? You can get her home phone number with Intelius 90% of the time and usually for no cost.

Food Truck Friday AMP in LA has done versions of this, but the concept is fairly simple: market to the at-work nesters and at noon on Friday one of the workplaces gets fed by the morning show and a foodtruck. The next level of that is a Food Truck Pageant and the morning show invites all of the vendors down for competition and an awards banquet.

Win, Lose Or Draw Done as Pictionary at KDWB where Dave would whisper a person, place or thing to Steve O who would have ten seconds to draw it and then they posted it on Facebook. The first person to ID who or what it was, won.

Lost Summer Loves Find a listener fresh out of a divorce and help them reconnect with "Dave the lifeguard" from 1989 or "Dana, the camp doctors daugh…." I've said too much. Send them to a drive in or something else that's seasonal for your market.

Fall Down For Fall Out Boys About to pop for one of the morning shows. The station vending machine has something like 28 items in it. They'll take 28 listeners, assign them each to an item and shake the machine vigorously until one drops. That item's "person" gets the tix.

Who's It This is like "Know The Show" but with someone unique (Prince's gym teacher) and two AE's or support staff as imposters. Listeners grill them like, "#3, did you ever make Prince run laps"? After some questioning you take some callers to see if they got it correct.

Hot Bartenders Your next morning show "submit-post-vote" gallery.

Prize Vault Wars First, we never want to call it a "prize closet". Closets are small and even if yours is just a filing cabinet, "vault" sounds bigger. Pick one winner who gets to go through and choose one of every "thing" you have in there. For the average listener? This is a huge huge prize. Doubt me? Do it.

Minute To Win It Caller has to stay on the phone with someone for one minute while saying or yelling something (a word or phrase) without the person hanging up on them.

White, Black, Hispanic or "Other" Done by the morning show at Power 96 in Miami. They read some seriously jacked up news story and the caller had to ID the central figure by skin color. (It's always White)

Guess The Nationality The morning show makes a random call somewhere in the U.S. and the listener has to guess that person's ethnicity or nationality.

Foreign Or Domestic? Track down the phone numbers of a few 7-11's around the country. Take a winner and have them guess whether the person that answers is going to be a foreign or domestic citizen of the U.S.

Hey Mom Have a winner give you their mother's phone number. Dial up mom, conference them in with you, and give them 60 seconds to accomplish one goals while on the phone. Typically they like to have the daughter/son break some type of terrible news to their mother on the air. It plays out great if they are given a random specific word or phrase that they have to make mom say, but either way just hearing their horrified or terrified reactions is great.

Been There Done That Basically a "topic of the day". They throw out a topic like "Who's seen their grandparents naked?" or "Who's been kicked out of school", and then open up the phones to see who have "been there and done that."

Product Testing Tuesday Like, "Let's see if the duct tape works as advertised" by taping Sunny to the wall.