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CPR Promotional Check-Up - Oct 13, 2015
October 13, 2015
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"Office Cave"
K-Rock in Edmonton once took a listeners' basement and put $10,000 in electronics, music, bar and furniture into it and transformed the space into The Ultimate Hockey Viewing Room. If you have just an iota of an idea of how large hockey truly is in Canada, then you will know that this killed 100X over. K-102 in Minneapolis did something similar with an icehouse and Rock 102 in Fargo did it with a duck blind. And about 1000 Rock stations have done it with bathrooms as The Man Cave.
The Concept
Station and a consortium of clients will take and redesign one listener's workspace to fit that person's dream motif. For me? It would be a throwback to any fort we built in 4th grade.
Step One: The contesting would be on-line with a video submission by a listener showing his/her cubical, interviews with coworkers and their employer. Also a hand sketch of what they'd like to see done. Ten station-chosen entries will be posted for voting. The most votes gets The Office Cave.
Step Two: A series of videos as our designer(s ) visit, look, measure and shop.
Step Three: The entire office is limo'ed to lunch and a movie and return for the unveiling, also captured ala "Extreme Home Makeover" on video for the final pay off.
Potential Clients
Any office supply retailer like Staples, a restaurant, a design company or class from a college, a mall, and an appliance/furniture store.
"Manicure For The Cure"
From a station that, sadly, must remain nameless: Manicure for the Cure - Get local salons and day spas to donate their time and supplies for a marathon broadcast the 1st weekend in October at a client location. Ladies are encouraged to come to the client and recieve $5 manicures (which evidently is a huge bargain). Every penny will go to the Susan G. Komen foundation. Hoping that we'll raise lots of money, get some press and have one very happy client. Then 2 weeks later, we do another event called "Pedicure for the Cure"
"Monday Night Football"
NFL Squares For a bar or wing joint. First people in each get a square on the betting board, right before kickoff cards are dealt that assign numbers to the rows. You win based on 1st Q, half, 3rd Q and end-of-game scores. If this is gibberish, let me know and I'll explain it.
Monday Night Lites Title for any night sponsored by a Lite beer.
The MNFB Cliché Game Listeners come to the event and as they arrive, pull one of these randomly from a box. They win a prize whenever it's used.
It all comes down to which team wants it more.
There is no I in team
He has a nose for the football
He has a motor that won't quit
They left it all on the field.
He's takin that to the bank.
They're no longer playing to win, now they're playing not to lose.
He's going to feel that one in the morning.
He really gives it 110%
The Quarterback has "happy feet"
There might be a mismatch on paper but they don't play the game on paper.
He's fast when he runs.
He coughed up the ball
It's a rough and tumble game.
It's only a yard but it's a long yard.
There's no love lost between these two teams
If the game goes into overtime, either team could win.
It ain't over till it's over.
That's a costly turnover
He's a vertical threat
He really rose to the occasion today
It's not over till the Fat Lady sings
This is some physical football or This is a very physical game
It's lights out for them tonight
This is a must win game
He's a possession receiver
Act like you've been there before
They're running the hurry-up offense now
This team has to take it one game at a time
They are better than their record indicates
There seemed to be a miscommunication on that play.
That throw was right on the money
They're dominating the line of scrimmage
They have to play the full 60 minutes.
They have to protect the football.
Their defense bends but it doesn't break.
This player is a throwback.
He's a big hitter.
He puts a LOT of mustard on that ball
The road to the Super Bowl goes through this ( team name) here
The defense had that play sniffed out
(insert QB name here) He's a real gunslinger
Pressure from the blind side -
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