CPR Promotional Check-Up - Oct 27, 2015

Bras For The Cause

We are now days away from segging out of October and Breast Cancer is pretty much the charity that crosses all formats. To miss Breast Cancer Month would be inexplicable.

My favorite line ever was from a CHR PD who scoffed and said "My listeners don't care. (Bad word). You don't even need to start getting mammograms until you're like 40." I asked if his audience were spores and thus didn't have sisters or aunts or mothers, and was fired no too shortly there-after.

Last year C-95 in Saskatoon sent male models out to bars with giant bras to take cash donations from the people as they worked the room under the name "Bras For The Cause". Could also be "Fill 'Em Up" or "Cup Capping".

"What Not To Scare"

The morning show producer at C95 in Saskatoon came up with the name for a costume/makeover contest.

"The Ghosts Of Halloween Past"

For the web, have listeners submit photos of the WORST most embarrassing things there parents sent them out in and do a voting competition for a gift card to a local costumer. Conversely, the jocks should be posting some of their kiddy pics. Laura at Mix in Buffalo had a mom who was UBER cool with the whole "dressing the kid up" vibe and she annually posts some of her mom's best creations.

Listen For Nothing

About to debut somewhere. It's like when KZIA did The Paragraph That Pays. It mocks the competition's Song Of The Day. Listen for three seconds of dead air, call and win $100 four times a day. "But in a PPM world do we want to denigrate the music brand..." stop over-thinking things and occasionally dare to be stupid.