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CPR Promotional Check-Up - Jul 27, 2016
July 27, 2016
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Tinder Tuesday
Arguably a career highlight was going into a Women In Broadcasting session at a conference with a radio station intern in hooker shorts.
Amy has graduated from helping under the tutelage of Jason Cage at B-96 to now doing nights at Y-94 in Fargo and yes, she's still nuts. Which is why she's so good. And she's started Tinder Tuesdays which is like Mean Tweets but with her reading the many and assorted creepy messages she gets from men.
Solo Shot
This could help make your station vids a lot easier. http://shop.soloshot.com/#
The Lessons Of Disney
Disney has trained generations of families to make it their annual destination. They run a TIGHT operation based on sending everyone home with a positive experience. In some instances it's similar to Las Vegas where hotels have paid universities millions of dollars for behavioral modification studies based on getting people to stay in their casinos just a few minutes longer.
Carpet patterns. Smells. Color schemes. Placement of slots so as to disorient you. Backs on stools as opposed no backs on stools. This is serious business that translates to millions and millions of additional dollars if they can get people to extend their time just a little bit.
When we started WiLD in Tampa, the Marketing Director drove up to Orlando and put himself through Disney training and came back stunned as how comparatively crappy we look. You don't need them in uniforms, but Taryn at Zed in Vancouver has a dress code for her people and trust me, you'll never see a 95.3 promo person in a Hanes beefy XL.
This is interesting. Take a look and see if there are any takeaways for how we can convert people when we meet them on the streets.
The "no pointing" is smart, especially when dealing with children ,and also about when you're asked a question. http://trends-addict.com/14-secret-disney-parks-employee-rules/ ad
I can totally understand the sunglasses too. http://cp.disneycareers.com/en/onboarding/fl/working-here/disney-look/overview/overall-guidelines/
Interesting about how they even have guidelines about how to pick up trash http://journalism.nyu.edu/publishing/archives/livewire/archived/the_secret_behind_the_magic_of/
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