CPR Promotional Check-Up - Mar 23, 2017

Fish Fry Fridays

In the past stations like the Hubbard cluster in Cincinnati have had info on all of the markets fish fries that were happening during Lent, up and on their sites. And Lent is on.

Malls

Back when Radio had licenses so we had to pretend that we actually cared about our listeners, it was pretty common for malls and CHR’s to team up and create/recruit a “teen board”. A dozen kids from various schools who would get together maybe once a month with someone from the mall and the night talent, and talk about what’s going on in that demo. So that both the mall and the station could be attuned to the needs and trends. It’s TOTALLY why I wore painters pants until I was 36: no one told me they were “out”.

Malls will begin to hit you up in the next 60 days for back to school promotions/campaigns. Pitch it albeit with a better name.

Congraduations

One of the Alpha stations was looking at finding ways to spice up “Senior Salutes”.
Have you seen some of those sites or apps where you can type in some words and voile’ you have a message on the Hollywood sign or a executive order that Trump is holding? What if you found a web person who could do that but it ends up on a school locker. I type in “Bel, congrats on not getting pregnant in 12th grade!”, click submit and you get a school locker that it appears to have been graffiti’ed on. Click and share to your social media. Station logo should be where the locker number is.