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CPR Promotional Check-Up - Jun 26, 2017
June 26, 2017
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The Best Seasonal Googlizing Of 2017 (So Far)
From the always cool Z-102.9 in Cedar Rapids. http://www.kzia.com/
Liquified Weekend
The best summer holiday weekend of 2017 (so far) goes to Mike Miller with Z-104.3 in Baltimore who says that if you were close to a beach like they are, it would be a great sales opp to do a private party at a beachfront hotel. Sell packages but also give them away with overnight stays and something like Gatorade when you might need a few extra electrolytes in the AM.
The Wheel...Of...Meat!
The first documented use of the contest I think was with Rick Thomas at Wild in SFO, circa 1994 when he wanted something on the air that would support all of the barbecue crashing that the station would be doing for the 4th all over the South Bay. Voile': the Wheel Of Meat was born.
The #1-with-a-oomph WROR in Boston is bringing it back for the Summer of 2017. You can overthink prizing. http://wror.com/contests/wheelofmeat/
The Teddy Bear Posse
Newcap in Edmonton may have stumbled on something when they collected several HUNDRED THOUSAND teddy bears post-Katrina and drove them to Texas to distribute to kids living in shelters who had lost everything.
Since then it's been a great "reaction" to events like Sandy Hook where listeners want to help but are kind of stuck on what they can do from a 1000 miles away. Teddy bears have been collected and distributed to first responders for giving to children they encounter on the job.
Y-94 in Fargo has taken it and turned it into a campaign in their community. http://y94.com/teddy-bear-posse/
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