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CPR Promotional Check-Up - Aug 8, 2017
August 8, 2017
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Universals
Since God first reached down from on high and handed a mike and playlist to Moses on the summit, any kind of promotion or stunt that gets listeners or DJ's cross dressing is a homerun. Like Fearless Fathers for Taylor Swift tickets at The Wolf in Seattle.
Or "Dude To Diva" with Chubbs at Island 106 in Panama City which was all part of a campaign to raise $10,000 for a little girl's heart surgery. He's now appearing every Thursday for the Armada Room's two hour Disco Swing Party.
Caller Ten Get's Zzzzzzzzzzzzzzzzz..............
One of my favorite PD's just joined a really large station and has vowed "As God is my witness, I'm going to do away with boring 'roll the touchtones' contesting." This, from Laura Daniels at Mix in Buffalo, would be different:
"Caller 10 Wins....Maybe"
I solicit caller #10 and tell them a secret word (today, it was pineapple) off the air.
Live, I tell them I'm gonna hang up on them, and they have ONE SONG to try to call back and get thru again. I encourage everyone else who wants tickets to call and jam up the phone lines. I pick up, they say "IM BLOCKING (CALLER 10)!!!" because if she (today, Sarah) doesn't get thru with the secret word during the song, we pick another caller, with another word, and do it again. Sarah could use as many phones as she wanted.
Today, first day, we cycled thru about 8 or 9 "I'm BLOCKING Sarah!" before Sarah actually did get thru, yelling "PINEAPPLE!! PINEAPPLE!!!"
Her husband turned out to be a huge fan and she almost peed when she did get thru.
Can't believe it worked. But it did.
Hot Dogs/Kids
I went to a festival on Friday where it was all right to bring your pets and one of the booths had a water bowl set up for dogs to stop and get refreshed. Even though it was temperate and nice, there were always some people and their pets there to cool off. This is simple and requires a bowl and some water. Do it.
If you DO hit some absurd periods of heat, instead of just running a PSA for the SPCA reminding idiots not to leave their pets and kids in their cars, why not do what Hot in Fredericton did last Summer. This is their press release:
Joe Arsenault from the Morning Hot Tub with Joe, Benny & Jay sat in the black HOT jeep for half an hour today, to raise awareness about the dangers of leaving pets and people in vehicles on hot sunny days. Joe wanted to experience the heat and the effects on his body, after witnessing and reporting to the authorities a dog left in a parked car on a hot day this past weekend in Fredericton.
Arsenault says, "There is never an excuse to leave a dog in a vehicle that is parked with the windows open a crack during the summer. The dog suffers because it can't sweat and I thought that at least my sitting in the HOT jeep would show people what a serious experience this can be for a person, let alone a dog.'
St. John Ambulance volunteers were also on hand to look after Joe when he got out of the jeep. The temperature inside of the vehicle reached 47 degrees. His symptoms included shortness of breath, a headache and exhaustion. The Morning Hot Tub with Joe, Benny & Jay have a close relationship with the Fredericton S.P.C.A and were more than happy to help out with raising awareness about the danger of leaving animals and people in vehicles on hot days.
One Second Cinema
I love the name. From a morning show that wishes to remain nameless. You play one second of a movie. Call and ID it and win.
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