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CPR Promotional Check-Up - Sep 5, 2017
September 5, 2017
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Swag Alert
Foam cell phone wallets, as done by Z-102.9.
Phone Juice
As done by Joey with the Morning Hot Tub at Hot 92.3: "I hate when women breastfeed in public." Try it and prepare to run for cover.
Hot Brides
So simple. About to start at a station where it's been sold and will blow up their digital Yeah....we don't want ANY of those things. We want hoops that sales couldn't sell and that get buried on-line.
Tray Liners
Nothing great has ever been accomplished by people who were afraid to ask for outlandish stuff. Wild in SFO getting a free plane from United Airlines to fly water to LA after the earthquake? Most people would have never thought to ask. It took one call.
It is hopefully inevitable that one of the fast food chains will come to you with $$$ and ask for a promotion.
- Always ask, "Is there a way we could get the station played in all of your local stores?" What the Hell. Why not ask.
- Always ask, "Is there a way we could get on all your trayliners?" KUBE in Seattle asked and ended up getting "Match Game" on every McDonalds trayliner in western Washington State. To play their ratings contest, you needed to go and get a trayliner. Q in Memphis got a ski trip on Wendy's trayliners. Again, what is the worst possible thing that could happen: they say 'no'.
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