CPR Promotional Check-Up - Jul 11, 2018

Swags & The Swaggering Swaggerts Who Sell It

People always seem to be interested in new "stuff" and new vendors, so take a look at these people. They seem to be picking up some stations. www.2oceanspromotions.com

The Cat Film Fest

This might be the third year that myTalk 107.1 in the Twin Cities has been the sponsor for this event with the St. Paul Saints baseball team. What a brilliant idea. http://www.catfestmn.com/

Beaches & Beach Bars

One of the stations has a pitch out to tanning oil clients to sponsor "Tan Man". As exciting as it is to give out individual packets of lotion at remotes, their idea is to have a hunky street teamer walking the beaches, spraying listeners down with product.

And from the lovely and talented Gino at Power 96 in Miami: We've had massive success with a Treasure Hunt. Ted's Hideaway let us rope off a huge square of sand on their beachfront and we bury 100 numbered poker chips in the sand. Each chip links to a sponsored prize. Beer sponsor, umbrellas the whole thing, natch. People sign up for times to dig in the sand. Depending on the size of the square, no more than 6 people per 10 minute period. It can last a few hours. Throw a charity angle into it and it's a blast.

Highschool Football

We're about 45 days away from kickoff. Rarely are we given this kind of opportunity to get out and "touch" a few thousand people on a Friday night.
My suggestions?

1. Don't get locked into being at one game. If you do your schedule correctly, you should be at four or five. Fifteen minutes is all you need to accomplish what you're trying to do; be seen and get a great call-in.
2. Someone should be putting together a map that has every highschool in town marked on it, along with a referenced listing of who's playing who, where and when.
3. Obviously, the big rivalry games are key. But don't forget that sometimes going out to some of the smaller, outlying schools is just as effective. Why? Because these games transcend highschool sports. They're community events.
4. Back up the game hits with having cheerleaders on every Thursday night. And even more importantly, get the word out to the schools through their paper and their morning announcements that the girls will be in. They'll all be tuned in. Which is kind of your whole goal, right?

Cheerleader Home Invasion

From Excalibur Films, soon available on DVD. Instead of having the girls come down to the station, how about going and doing the show from one of their homes on Thursday night? How large would that be?