CPR Promotional Check-Up - Jul 26, 2018

The Flux Capacitor!

Whoops. I was wrong. The "Fulgurator" which, in theory, will flash your logo on, say, the competition's stage so that it with stealth appear in people's photos. This is Why God Invented Engineers(tm). http://juliusvonbismarck.com/bank/index.php?/projects/image-fulgurator/2/

Dry July

I saw this done by an Australian host who gave up booze for a month along with a bunch of her listeners and donated the savings to charity. Once you get past the 4th, it's kind of a slow month for content outside of heatwaves, so this could be your thing for blogs and other digital needs: watch one of the DJ's lose weight and save money while slowly breaking psychologically.

It's A Nice Day For A Wet Wedding

Mix 108 in Boise is arguably one of the coolest Hot AC's ever. Hot AC format with CHR promotions, ie: Kidnapping Santa, Losing The 1, The Vasectervention. And:

We married a couple at the local water park a couple of years ago.

At the beginning of June we started Take the Plunge. We asked for couples who had been engaged for a long, long time and were having trouble actually pulling the trigger and getting to the altar. Then we narrowed it down to the top 5 couples. We brought them into the studio each day the week before last and each couple played the Newlywed game. Jenna and Chaz had the most points so they won. In 9 days we put together a $7K wedding. Then yesterday 5 stories high on the Avalanche ride they said I do. Matt Steele our afternoon guy was the ordained minister. I was the maid of honor and Mike was best man. After the I do's they got into the raft (wedding dress, veil and tux) and dropped 5 stories to the crowd below. Then they got a full reception for 50 people and passes to the water park all day. We got TV and newspaper out of it.

Lest We Forget

One of the mantras at Street School is that for a LOT of people, it is still a big deal to meet a DJ. We're in the Impression Business. Whoever has the most best first impressions, wins. And the airstaff by-and-large has totally forgotten that.

So I'm at a summer camp family day thing on Sunday. I was making small talk with a counselor named Ariel. She's from London. I mention that I worked with Capital FM which is one of the GCap stations in the Clifton Radio/CPR Worldwide Love Network. She literally levitates out of her seat. She'd been working at the Hilton at Heathrow and Johnny Vaughhan, the breakfast presenter at Capital, was at the hotel for some event and according to her, was the nicest funniest person she'd ever met, gush gush gush...8000 miles and 2 years later, this is still a seminal moment in her life. He probably sat and chatted with her for a couple minutes. And she will NEVER forget.