CPR Promotional Check-Up - Oct 9, 2018

Playing To The Hoarders

I was once at a station that was doing a Scavenger Hunt and as a nod to the 99% of the audience that wasn't going to be going through the stacks at the library looking for a yearbook with Prince in it, we added a daily bonus item. Something for everyone. "Today we're looking for a napkin from Zantigos (which had gone out of business ten years before). Bring yours to the station before 5 pm to be in the running for $500."

People have...stuff. Kind of like what Kennedy from Mix in Boston has done with "Let's Make A Glove Compartment Deal" at remotes. She'll name an item like "A comb with an advertising message on it" and people will rush to their cars to dig for one.

Same deal. Just toss out something like "A keychain that has a sports franchise on it" and have people dig, shoot and post. Again, we all have stuff. Some more than others.

Show & Tell

Jeff Davis at Cumulus in Fayetteville was thinking about doing Show Us Yours And We'll Show You Ours as a daily photo contest. Shower? Frig? Workplace nookie spot? Sore?

You could also do it as Show And Tell Tuesday. Have people who have something weird or famous submit a pic, every week you'll post one and the listener can tell you how they came to have a toilet seat from Jesse McCartney's dressing room or a parking ticket from Moscow or a bullet from Pearl Harbor. Why not? Listeners have great stories. I drove a cab for a summer. Oh...my. The stories.

When my parents moved into my childhood home there was an old headstone from the 1800's in our garage, behind stuff. How it got there we have no idea and it was still there when we moved 18 years later. That would be a story.

She Got The Interview!!!

When I worked in SFO, Mancow was the morning guy and had "a guy" at the phone company who could get anyone's phone number. You wanted the number to Johnny's Carson's phone at his tennis court? 30 minutes.

We were screening a Brian De Palma movie and he lived in the north bay and 'cow was a film freak and asked me to go through the agency to set up an interview. We were repeatedly turned down. So he made a call, got the number and called the director at home. One of the greatest morning show interviews ever; two film nuts just riffing about cinema.

Jackie Donovan at Q-101.7 in Glens Falls desperately wanted to interview Def Leppard and had tried every label and Radio contact that she knew. No luck.

So she started stalking pubs in Sheffield, England where the band is from. She got a supposed address for one of the guys, map quested every bar within walking distance (5 or 6 blocks) and finally got a hit on a guy who knew someone who worked with them.