-
CPR Promotional Check-Up - Dec 5, 2018
December 5, 2018
Have an opinion? Add your comment below. -
Phone Juice
One of the morning shows is going to test "A business that you can never ever go back to, and why?" The cohost can't ever return to the Ritz Carlton in Pasadena because she got drunk, fell down some steps in the lobby and most of her dress came off in the process. And she wasn't wearing anything underneath it.
That's Going To Leave A Mark
We are an industry that is prone to the occasional guest offering that make us ask ourselves "What are we supposed to do with the actor who played the second to youngest sibling on 'Good Times'?" Not that John Schneider is that guy, but, what would you do with John Schneider. My idea of "Daddy Dukes" (men coming in in booty shorts) was shot down by the AE. Instead, Sunny at KVOO in Tulsa had the actor try to slide across the hood of her car. He left this dent but was kind enough to autograph it.
Here is the video. https://www.facebook.com/kvootulsa/videos/249353635937419/UzpfSTc3NzUxMzI4NjoxMDE1NzE4NDcxODQzODI4Nw/
High School Take Overs
Like Hot 99.5 in DC, 99.7 NOW in San Francisco understands that marketing to high schoolers can be a year-round thing. Why wouldn't we want to be out, hanging with current and future members of the 18-34 demo? http://997now.com/contest/99-7-now-high-school-takeover/
Cheer Factor
A great name for having cheerleaders in the studio, from Rob and Joss at Froggy in Santa Rosa. http://www.froggy929.com/2018/10/26/rob-and-joss-cheer-factor-with-casa-grande-high-school/
Hallmark Christmas Movies
There are approximately 17,000 of them and at least 5,000 have Tracey Gold in them.
Radio has always done great variations and parodies of pop culture phenom, yet, we've never tackled this genre of holiday entertainment. Maybe this is the year that you take a shot?
You need, according to Matt Bartle with Ricochet:
We always have a heroine, a woman with a very important job to do. Someone may ask her if she has a special someone in her life, but of course she doesn't - she is much too busy for that kind of thing. Her job is her life.
Then there's a man; she will meet this man twice. The first time will be outside of her work responsibilities, and they will dislike each other immediately and part with disgust. Then she will meet him again, as part of her work, and will discover to her horror that she needs him in some way. They must continue to see each other whether they want to or not.
Someone will have a child. It might be hers from an earlier marriage, it might be her niece, it might be the man's child. But this child will want nothing more than something special for Christmas, although it will look like getting this is just not going to be possible.
Probably there will be an older person. Someone whose age allows them to see beyond the troubles of the day to the things that really matter. Someone to dispense wisdom and give hope to the child when the woman and the man seem to be too busy to pay attention.
There might be one ethnic person tossed in for good measure.
Then, wonder of wonders, the project that has forced the man and woman together will cause them to see that they actually are attracted to each other. There will be chaste kissing. This will make the child happy and also, unpredictably, lead to the child's wish coming true. The old person will nod approvingly and there will be a group hug as the snow begins to fall and jingle bells ring.
-
-