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CPR Promotional Check-Up - Mar 4, 2019
March 4, 2019
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A Winning Client Meeting
Hot 104.5 in Knoxville had a request from a grocer client to come in and blow them away with a spec promotion. They brought this....and when it was done....the client applauded. https://soundcloud.com/cprpromo/knoxville-wheel-of-meat-spec-contest
Morning Show Outdoor
It's entirely possible that some artwork featuring police sketches of the team and "Have you heard this morning show?" are going to appear somewhere.
A New Spin On Bills
WiLD in Tampa was the first station to take weekend contesting off the air and do it out in the streets on weekends. They still got the excited winner audio but they were doing it at beaches and pools and parks and places where people actually were. What a concept.
99.7 in San Francisco is doing your basic Pay Your Bills the PPM approved way during the week, but on the weekends? They're going out, finding people who are listeners where they're in line at the grocery store and other places like that, and paying for their purchases. YUGE.
Direct TV
Another TV campaign that is parodyable. "Some people like to listen to the other station for long long sweeps of commercials with no music, but these are the same people who enjoy catching themselves in their zippers." I think you could really highlight your strengths and their weaknesses.
And who doesn't love a good infomercial? Thx to Tommy at WiLD in Tampa.
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