CPR Promotional Check-Up - Mar 5, 2019

The Publishers Clearing House

We were discussing "stuff that Radio would screw up" at WWRS last year and PCH came up. I think the consensus was that we'd run a 17 second wrap-up promo sans winner audio because it doesn't pass the Listeners Benefit Filter.
Hot in Ft. Wayne did a bunch of Bieber trips and each one was a surprise for some girl at her home or school or at a party. The pay off videos were exceptional. WPGC, when they did Tweet To Your Seat, ALWAYS got the visceral payoff hidden cam video of someone dashing up, asking the correct person and the correct phrase, and then losing their minds. Ditto with every Fugitive chase where the capture is a well-orchestrated and planned ballet with the single goal of getting a video and good audio for the promo that was pre-produced and ready to roll.
106.5 The Arch wrapped up a 15K giveaway and surprised their winner at work. My personal favorite part: her list of how she intended to spend it.

Innuendo Bingo

This is fantastic and a regular feature for when BBC 1 gets celebrities in the studio. Some station really needs to do this in the US.

Career Day

It was great in Kindergarten and a station is bringing it back as weekly feature on the morning show. Why? Because there are some pretty cool careers out there that your listeners probably would love to ask questions about. It's always amazing the people who I get randomly stuck next to on planes and I love learning about what they do. Like?

• Keifer Sutherland's nanny
• A member of the Memphis bombsquad
• John Gotti's freaking DOG GROOMER
• Pilots always are fun
• An arson investigator
• A bounty hunter who "discovered" ZZ Top