CPR Promotional Check-Up - May 14, 2019

Dream Grad Party

Grad parties are one of those things that have become, well, one of those things like a college education; parents start saving up in advance. Turn this over to Sales ASAP. What if you gave away a grad party? Not just food, but music, gifts, housecleaning, valet parking, whatever. This could be a very big promotion that could go mid-late May. Website driven.

Best New Name For The "200 Listeners & 20 Male Strippers On A Boat" Promotion

"Chippensail". Courtesy of the lovely and talented(c) Jim Chen at NOW-FM.

Have Someone Else Pay Your Bills

I'm not ANTI-Pay Your Bills by any way, shape or form. I used to think it was the most outstanding post-holiday contest ever. And there's no doubt, as witnessed by the volume of entries this gets any time of the year, that there are LOTS listeners with bills they want paid.

But we're in Show Business. Taking an entry, calling them up and saying "We're paying your bills Debby!" doesn't pass the Show Biz Litmus Test. But that's just me.

Identity theft is a big buzz term/issue now. As witnessed by the singing pirate TV spots. What if you've been assigned (through the companies Community Outreach program) a young man who got busted for id theft. Since the budget got axed because you used too much copy machine toner last year, our new hire will help pay off his debt to society by doing what he does best: cracking the mainframe at a credit card company and cutting/pasting your bill onto someone else's.

Ad Nauseam

For only the 1000th time, movies are pretty much a universal. People love movies. They love movie stars. Movie awards. Renting movies. They love movies. Movie reviews are something that stations have done since the dawn of Man. Having the critic from the paper? Zzzzzzzzz....

Having a syndicated movie review feature? DDDDDDDouble Zzzzzzz.........

Think outside the traditional. Don't get some guy who has a Masters in Film Theory. Think local. Wild in SFO used to have a guy who worked at a toll plaza on the Bay Bridge. We gave him tickets to screenings and in the time it took to hand him a $5 and get back $3 in change, he'd recap the previous night's film. Reviews always ended with honking from people behind us (edited in).

New York? Cab driver or falafel cart dude. Miami? German tourist. Orlando? Family from Minnesota in an RV. LA? Asian massage parlor...our movies always seem to have a happy ending. Or White Trash Movie Review. The Edge in Albany did "Deaf Woman Movie Review" and I literally soiled myself. Illegal Immigrant Movie Review. KZIA in Cedar Rapids? Review was done on Monday morning by Scott Schulte's mom...and they got a freaking buy out of it.