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CPR Promotional Check-Up - May 16, 2019
May 16, 2019
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50 Hours
Kissing marathons, since the era of Marconi have always worked. It's visual so you'll get TV and that's always a bonus. Mojo's 2019 kiss-a-thon went 50 hours to award a Mustang. Elements to include? Switch partners at least once. Feed one of the pair garlic and fish and the other person cabbage and baked beans. Put temporary tat'd logos on their faces for the close-up TV shot. And have a live cam on each person for documentation. https://channel955.iheart.com/featured/mojo-in-the-morning/content/2019-04-08-live-mojos-make-out-for-a-mustang/
A Literal Morning Show Character
In the beginning there was the Literal Doctor, and it was good. https://www.youtube.com/watch?v=0BUBd9dQvtY
Then you have the Literal Photoshopper. And it was funny. https://twentytwowords.com/guy-who-takes-photoshop-requests-literally-hilariously-strikes-again/
What if you had a Literal Morning Show Intern who pops in once a week and screws up whatever task they were given. Or create a Literal Listener who becomes a regular caller. Or rip off the bit and do the photoshop thing.
"Can I Have Something For Free?"
The first 4th of July that I had this job I was at Hot 101.5 in Jacksonville and prior to Rambo-ing that evening's Cox fireworks at the Gator Bowl, we cruised the beaches and boardwalks and handed out cold sodas. That's all. And we were mobbed. The station had a storage unit with two pallets of some Coke product so we'd fill the coolers, ice them down, head out, return and repeat until dusk.
On an un-Godly warm day you can overthink prizing. Pop/soda or water is a great and often you can get a client that will load you up if you just ask them. And now would be the time to ask them.
NKOTB Or BSB
If you find yourself with one of these, or a similar tour like Bon Jovi where at some point, teenage girls had their bedrooms adorned with their swag, then why not use the swag as a way to enter? Go to eBay, find confirmable swag like lunchboxes or decoder rings and announce that as a daily item. Did through your drawers and closets, find your Backstreet Boys hairclip, snap and post and someone each day will get tickets or upgrades.
Much like Mix in Cincy did with New Kids a few years ago. https://www.facebook.com/949Cincinnati/photos/a.387492449180/10153271863834181/?type=3&theater
Also Done As "Spring Cleaning"
Or at Hot 104.5 where they channeled Sarah Maclachlan and found homes for unwanted prizes. Or at KMX where they're awarding prizes that were never picked up. https://wkmx.secondstreetapp.com/WKMX-Unclaimed-Prize-Vault/
And the aforementioned No Prize Left Behind promo. This is Art. https://soundcloud.com/cprpromo/noprizeleftbehind
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