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CPR Promotional Check-Up - May 29, 2019
May 29, 2019
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Heal Or No Heal
Was at a street school thing yesterday when the subject got off on the tangent of women's shoes. I just sat back and watched. As many of you have discovered: it's a hot button. What if you did a party where there was a stack of shoe boxes. The listeners who qualified (God what an awful term) each step up and pick a box. The hook is that some of them have, say, the old 8th grade gym shoes from the morning guy.
Sugar Daddy
Here's a challenge. Go ask the women on staff what they'd think about a promotion that turns the station into a Sugar Daddy. The response will be surreal. Did this at one of the iHeart stations last summer. Instead of focusing on shoes or purses they did both and threw in some rent money, some baubles, and occasionally a trip to join the Sugar Daddy on a business trip. It was massive and monstrous.
Fathers Day Price Is Right
One of the stations has a grocery store that wants to do something for Fathers Day. What if you had a bunch of men come down and do pricing games? "Dan, Steve and Bill, please tell me how much this family-sized pack of super absorbency Tamflex tampons would cost. Closest to the actual price without going over move on to our lightening round."
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