CPR Promotional Check-Up - Nov 26, 2019

The Next Star Wars Film

First, I know this is really immature, but if you know someone who is a huge Star Wars fan, it's fun to mess with them by confusing Wars with Trek, as in "I'm really looking forward to 'Episode 9'. I hope Captain Kirk gets more screen time than the last one" or "I love Star Wars!!! My favorite episode was the one with Tribbles!" They don't think that's funny. Which is why I do it.

From a Programmer who is a seriously massive fan:

"It'll make a metric s*** ton of money, but still be divisive among both fans and critics."

"Star Wars: The Rise Of Skywalker" December 20th and already some of the stations have locked down tickets. First, there are a million and a half Christmas themes or methodologies that you could use.

Actual Star Wars One way to award tickets to the new movie in this pop culture obsessed culture would be to throw out a random celebrity fight and have people ID who the two were. "She threw a Coke in his face on TV..."
D List Star Wars Play a clip of a celeb who has fallen off the radar. ID Jenna Von Oy and win.

Star Wars Trailer The trailers are always buzzable and something people post/comment about. Your ticket contest should have a trailer. https://www.youtube.com/watch?v=vLV7gNNAY0I
At-Work Vadering Take a photo of a co-worker Vadering you, post and selected ones get tickets.
"Win A Roll In Star Wars" Have listeners stick Danishes on the sides of their heads to look like Princess Lea and win pastries for everyone at work, plus tickets for everyone at work.

Bacon!!! Turn one of the morning show into Chewbacon and and a Chewie full head mask, and send him out out covered in cooked bacon, offering people strips of it.

Patti Marshall, Circa 1980 And she thought this would remain hidden for all these years. https://www.youtube.com/watch?v=bMrERXInjgs

Geek Off Have the two biggest Wars and Trek fans in your audience on the air to out trivia each other . The winner gets tickets and the loser has all of his (dude is assumed) swag and memorabilia put through a chipper.

Premiere Night Make sure the street team knows now that they'll be working and that all of the vehicles are x'ed out to be on-site. You will want to play to the cameras, so anything that encourages people to dress up WITH the inclusion of your logo will be good. There are such things are remote control R2D2's, so one of those would be great. And steal a page from Hot 99.5 in DC from the 4th and hold people's spots in line.

Laser Tag Tie them in, do an at-work competition between workplaces and the winning group of employees get tickets.

Weddings Nothing will get you on CNN faster than marrying two people before your screening in front of a packed theater, in costumes of course.

"They're Not Doing A Screening" Give away tickets anyway and when people come to pick them up, give them $15. It's all semantics and the competition's heads will explode like the Death Star.

"Luke, I'm Your Father" Do DNA tests on the air to determine parentage the week of the screening.

Scar Wars An oldie but goodie. Have listeners submit pics of their scars, post and vote.

Live As (Character) Just like AMP in Calgary had listeners living in pink body suits for 30 days to win $5000 and a trip to see Pink in Australia, if you found some diehard fans and dressed them up for the week, it would be good. Work, church, court, whatever....they need to stay in makeup and costume to win.

After Party If there was ever a movie to sell a themed after party at a bar, this would be it.

Contesting Imaging From Chase Murphy when he was at Mix 96 in San Antonio. He's a giver:

MIX NINETY SIX POINT ONE....A LONG TIME AGO, IN A GALAXY FAR FAR AWAY, YOUR FRIENDS TOLD YOU TO BUY TICKETS TO THE NEW STAR WARS MOVIE, THE FORCE AWAKENS...AND YOU FORGOT....(HOW BIG CAN THE MOVIE BE?)...IT'S SOLD OUT AND NOW YOU CAN'T BUY TICKETS....GOOD NEWS! MIX NINETY SIX POINT ONE, USED THE FORCE AND BOUGHT A WHOLE THEATRE AT ALAMO DRAFTHOUSE! OK, WE USED A CREDIT CARD WITH A 28% INTEREST RATE! WE MAY HAVE TERRIBLE CREDIT, BUT WE GOT TONS OF TICKETS TO THE MOVIE! LISTEN AT 11AM, 3PM AND 5PM FOR THE WORST CHEWBACCA IMPRESSION YOU HAVE EVER HEARD TO WIN! (CHEWBACCA-bad impression-gargle water maybe?)...OK, CLOSE ENOUGH.....KNOW THE PHRASE THAT PAYS AND WIN! SAN ANTONIO'S #1 HIT MUSIC STATION IS MIX NINETY SIX POINT ONE...