CPR Promotional Check-Up - Mar 18, 2020

And Yet Even MORE Chubby Bunny

Ryan Smeltzer at Live 96.7 in Hagerstown uses the marshmallow bit for award shows like the Grammys and the Oscars. https://www.youtube.com/watch

BSB Split Or Stea

Split Or Steal is a great contest methodology from the BBC. You have a prize. It could be cash. It could be tickets. You get two callers, they introduce themselves, they meet each other and then while cheesy game show music is played you talk to them each, individually off the air, and they tell the DJ their intention. Are they going to split or steal the prize.

You bring them back and they live on the air, repeat their intention so that the audience and the other caller can hear. If they both say “split”, they split the prize. Half the cash or they each get one of the tickets. If one says split and the other says steal, the steal caller gets it all. If they both say steal they negate each other and neither gets anything.

Lite in Boise did it for BSB and the PD referred to it as “awesomely fierce” https://liteonline.com/play-split-or-steal

The Appropriately Named “Robzilla”

Entercom in San Diego is the proud home of the best DJ-Deli owner/operator, Robzilla. With so many concert venues, he was thinking that awarding women their tickets in a clear, branded, bag like this might be kind of cool. He would be correct https://www.hammitt.com/products/tony-sml-clear-orange-crossbody