CPR Promotional Check-Up - Jun 8, 2020

Summer Umbrellas

Generally an umbrella is something that you use to tie things together, like, if you’re doing a lot of trips or tickets or concerts. The (Dial Position) Days Of Summer never really seemed to mean anything.

One of the stations did “Best Summer Ever” for a couple of years. What if you did “Weirdest Summer Ever”? Or “Second Chance Spring”?

One of the Entercom stations is about to launch The Virtual Summer and it will be ALL about providing virtual activities, events and entertainment for the audience.

Sounds Of Summer

This launched on Friday at 99.7 NOW-FM in SFO and across the board the judges have given it straight 10’s except for the judge from East Germany who gave it a 6 because they’re still pissed about reunification.

The Summer has a “sound”. Cities 97 used to do Oake On The Water on Thursday afternoons and when you listened, it sounded like Minnesota. There always seemed to be a jetski in the background.

NOW has had a homerun with the Secret Sound and have now switched the theme for the next three months to being “summer sounds”. Secret Sound has always been a homerun. This will blow peoples minds as they try to associate the sound with the season.

Fathers Day

This will be yet another slightly-off-center Hallmark Holiday. A lot of stations for Mothers Day had people record messages that were then logged and played over the weekend. You should always alert the person who submitted the message as to when it’s going to run AND send them the file afterwards. So that’s one play.

Possibly Theme Your Group Contest As done by a Cumulus station.

WTfathers Day A minor league ball team in Florida gave out EPT Tests to people coming to the game on Fathers Day fouryears ago.

Daddy’s Report Card From Mike Miller formerly at iHeart in Baltimore where he suggested having a printable report card on your site or social media with categories like:

• Your Hugs
• Bathroom Etiquette
• Cooking Skills
• Dancing Skills
• Driving Skills
• Fashion Sense

Bother Your Father The 2020 version would have a sonogram photo that girls could post to their dad’s Facebook.

Over-Protective Fathers Day How is this not genius? theriver1079.com/enter-the-overprotective-dad

Breaking Dad As done by Wild in Tampa. Lots of fun imaging.

Fathers Day Formal Father/Daughter dances are always huge as evidenced by the Instagram and Facebook coverage. If a station hosted one, it would be large. Even if it was done on a family by family basis and Zoom’ed

Draw Dad Done by Johnny and Cari at Hot 96.7 where they got little kids to draw crayon impressions of their fathers. It was “aw!” inspiring.

Father Mows Best What could possibly be more photogenic then lawnmower races?

Stepfathers Day As done by AMP in Calgary as a gallery contest.

Turn That Noise Down Kiss in Dallas had iPad Nano’s to give away so they had the idea of imaging them under a weekend theme: Give your father what he really wants….your silence. Listen to your music on your new Nano from Kiss FM.

iPad For Your Dad Done in Portland. Kids won their Fathers Day presents for their dads.

Imaging I have tons and tons. Ask.

Googlizing Just as a lot of you tweaked the sites with photos of famous moms, having Dr. Huxtable, Dan Conner, Ward Cleaver and Martin Sheen would be great.

Hot Dads Done as a voting gallery by KDWB . Done as a beauty pageant on The Zoo at KLUC where adult film uberstar Kayla Kleavage was one of the judges. Obviously, this offends me.

On-Air Vasectomy The goal of Promotions is to stand out. If everyone is doing the warm and fuzzy thing, then this would certainly be different. Done by KSON in San Diego for Spay Day in February 2018.

Vasectervention I’m proud, honored and humbled to report that Mix in Boise did this in 2010. A guy got ambushed by Mike, Kate and his wife at work, was loaded into a limo and sent off to get snipped. He returned with a bag of frozen peas to keep him comfortable.

Deployed Dads Working with the local base's FSO, arrange for dad's and their kids to get some Zoom time.

Bad Dad Fashions Jerry Springer has made a career of taking people and giving them makeovers. One of the stations plans to have listeners post photos of embarrassing dads fashions, and the audience will vote on who will get madeover.

Fathers Day Freak Out As done by Hot in Ottawa. I have the audio. Girl called her dad and said something like she was in porn. I played “dad” in 2009 at Fly in Albany. Phone blew up with people concerned I was going to beat my ho kid.

Extreme Comb-Over From the Morning Rush at Fly 92. Photos submitted. You get the idea. Multiple stations have had fun with Quarantine Hair.

Fathers Day Hair Away As done by 93Q in Syracuse. Waxing. I don’t have a weak stomach but this was hard to look at.

Fathers Day Price Is Right I just like the idea of men doing pricing games for stuff like Summers Eve and Massengill.

Extreme Comb-Over From the Morning Rush at Fly 92. Photos submitted. You get the idea.

Dads I’d Like To Frame Same concept but the winning dad got a session of family photography from a client at K-Rock in St. Johns.

Pamper Your Poppa This could be the theme of any weekend giveaway geared towards Fathers Day. In '93 Z-90 did a prize pack with an ugly tie, cheap cologne and a pair of tickets to see the Padres. All the winners met before the game for a tailgate party. What other prizes would fit into this? How about car wax, a bowling ball, a lawn chair, a subscription to Sports Illustrated and a romantic weekend with mom away from the house? One station did $193 worth of meat plus a grill and charcoal. The list is endless.

Props To Your Pop Another get-on-the-air-and-tell-dad-how-great-he-is bit.

Music Dad Hates Done by Now in SFO where the imaging stated: “this weekend we are playing music your dad hates, giving away tickets to concerts that your dad really hates, from the station that your dad really, really hates”

Dad-O-Lies These are the sayings that you'd hear throughout your childhood. Mancow once did Dysfunctional Dad-O-Lies of his own. Someone would call and say, "My dad used to always say, 'Close the door, I'm not paying to heat the neighborhood" and Mancow would respond with something like , "Oh yeah, I got that one too. My favorite was 'Get out of your sister's drawers and stop wearing her clothes you little bastard!' Did anyone's dad ever use that on them? (Stunned silence in the studio), Um, well, mine never did either, but I knew some kids whose fathers did."