CPR Promotional Check-Up - Jun 15, 2020

Bike Clinics For Kids

After lockdown, people are going to be spending this summer closer to home and maybe doing things in smaller, maybe family-focused groups. Like gardening. This is going to be the summer to garden. Swimming. One of the iHeart stations just got a pool to give away. No pun intended, but cool! Going for walks, especially with pets. And biking. I went out on a string of errands around the west metro on Sunday and there were literally one million people on bikes.

So why not partner with a client or two and do some bike clinics for little kids AND adults who might be a little rusty. I’ve seen these hosted as a day program with local police, but also done by civic organizations. This one is hosted by a medical practice.

Hope Chest

That was easy. Rob and Joss at Sunny 98.1 in San Diego have begun to collect messages of hope from their listeners and these are being written down and put in a box that will be open and shared in 2021. Right now, “hope” is big. Hope that schools can resume. Hope that people can get back to work. Hope for employment.

Possibly The Best Auto Endorsement (So Far)

As simple as it would have been for Ice from Live 95.5 to do a live read about her “friends at NW Honda”, those messages generally blur together and are ignored. So why not take their line, add a Portland-feel to it and do something that highlights the product and a very very unique market? www.youtube.com/watch

Celebrating The Also-Rans

BOB-FM in Chico is celebrating songs every day at 2 pm that didn’t quite make it to the top and fell just one spot short. 927bobfm.com/2s-two/

And their sister station Power 1021 has scored™ some GREAT face masks for contesting. These aren’t going away any time so, so this would be a good, topical prize that also is a great marketing device.