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CPR Promotional Check-Up - Aug 28, 2020
August 28, 2020
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QuaranCouples
Halloween is traditionally the time for people who are buttoned up 364 days a year to go nuts. Kind of like a parking lot at a Jimmy Buffett concert. This year? Multiply that by 1000 and add “on crack”. You can never go wrong with a costume contest on your site and especially this year, people are going to be going digital to share their creations.
But you’ll need a hook.
“Petdemic” pet costumes? Been locked up for seven months with Rusty. Show us how you spent your time.
Or “couples” costumes. Again, we hope and expect that you have put your intense-and-enforced period of closeness to good use. So show us what you got.
"...Or The Cash Equivalent"
Cash can be more than cash. Cash can buy “stuff”. It could by beer. It could buy food. It could buy sod. And then you add on “or the cash equivalent” like ‘DJX in Louisville did when they did “Win $1000 In Ceramic Cats…Or The Cash Equivalent” and pulled historic numbers.
- soundcloud.com/cprpromo/wdjx-win-1000-in-ceramic-cats-2
- soundcloud.com/cprpromo/wdjx-win-1000-in-ceramic-cats-3
People love Pumpkin Spice Latte. I don’t get it but I also can’t deny it.
So one of the stations for their group contest is going to do “Win $1000 In Pumpkin Spice Lattes…Or The Cash Equivalent.” It will be massive.
"Bucks" Rhymes With "Sucks"
Or frame it like K-Bear 104.1 in Anchorage: “Score big Bear Bucks cuz 2020 sucks.”
And The Bonus...
It’s nice to do nice things. We should. But when you get some TV coverage for something like collecting chromebooks for families that will be remotely schooling this Fall, well, that’s the proverbial icing on the book. From 103.7 The Q in Birmingham.
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