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CPR Promotional Check-Up - Sep 2, 2020
September 2, 2020
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In 2015 Adams Radio Group took over the Oasis stations in Ft. Wayne and with that came, literally, the most amazing radio facility I’d seen in YEARS. In a typical ARG move he declared “This doesn’t feel like a radio station!”, had all the furniture and cool stuff shipped to his home office in Minnesota and relocated them to a facility that had literally been abandoned. It seriously looked like the Rapture had occurred in the middle of a workday. There was a coffee cup covered in dust just sitting on the conference room table. Calendar’s and stuff on desks. Everyone had just…vanished.
I think there will be a LITTLE of that when stations begin to eventually return to their offices and studios.
One of the things that seems to be pretty prevalent in 2020 is that stations can get meat for giveaway. So, what if you did Unidentified Frozen Meat.
You return to the studio and the freezer in the breakroom is just a frozen mass of Tupperware containers. Take a photo of one that you’ve staged WAY back in the corner. Put it there and keep spraying it down with a mister.
Take some photos. Post. And people have to guess WTF Cindy from HR had brought for lunch on March 12th and abandoned to the elements.
A Million Dollars Worth Of Work
This is a great and very very large sounding promotion from B-105 in Cincinnati where they want to get a million dollars worth of salaries back into the workforce.
“You Can Overthink Prizes” Reference #812
From Hot 107.1 in Denver where they’re awarding car washes. People enjoy a clean car and this is the Star Wars of car washes. Killer prize.
Fakecations
This was definitely a Summer Like No Other™. If you had a Fall get away to a cabin or the beach, Mix in KC once did something called “Spring Fake.” For kids who were too broke to head south in March, they awarded them some faked social media pics (done by the Programming asst) and some matches from a couple of bars in Orlando and some cheap plastic logoed bar cups, all provided by a very nice AE at Jamz in Orlando. Plus tanning certificates. So…you could con your friends that you’d had a great spring break too.
The 2020 version would be listeners posting CLEARLY staged photos that try to depict their driveway as the Strip in Las Vegas in the hopes of getting a weekend away.
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