CPR Promotional Check-Up - Sep 8, 2020

The Stuff You Learn When You Actually Read What’s In Your Junk Folder

September 19th is International Batman Day. Do with it what you may.

Specialty Sounds

“Secret Sound” kills and has always killed and barring an asteroid strike, will continue to kill. But it doesn’t have to be just some broad, all-encompassing sound. You could do secret sounds in December and just do sounds associated with the holidays. 99.7 NOW-FM in SFO did The Secret Sounds Of Summer and they were all “noises” that could be associated with Summer in the Bay Area.

The Minnesota State Fair cancelled and has left a whole in the market that, according to Cindy Lauper, goes all the way to China. Since people will buy metric tons of station wearables at radio booths, KS95 is selling their special edition swag on their site and is also doing a State Fair version of Secret Sound.

A Back To School Gallery

Facebook does all of our research for us. We know that people will show off their infants with Santa hats at Christmas. We know that people show off their food for the Super Bowl. And we know that people will take and share photos of their kids on the first day of school. Power 96.1 in Atlanta asks the question, “If they’re taking these photos and sharing them, why aren’t they sharing them with us?” Asked and answered.

Halloween Hotties

Now would probably be the time to sell your Halloween gallery contests. And again, Facebook and Instagram have done our research. And one thing we know from October to October, that the young female demo will often dress up and share pictures of them with their friends in their costumes.

COVID is not going to slow down the costuming of the world. They’ll just be looking for alternative places to show off their creativity. Like, maybe, your site or page. Done as “Halloween Hotties” by Power 96 in Miami a couple of years ago, it does NOT have to reference naughty or sexy costumes, but more the friendship and sisterhood of people getting together to have a few drinks and show off their outfit for Halloween 2020