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CPR Promotional Check-Up - Sep 29, 2020
September 29, 2020
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Karen Cash
Most cash contests, sadly, all kind of blur together as evidenced by the staggering 4% of people who play them.
Being different? Good.
Being topical? Even better!
Having someone in addition to a person with a great voice to sell it, ie: “a character”? The best.
‘DJX in Louisville is introducing Karen Cash and the teases are up.
Halloween Parade
I literally live some John Mellencamp song every day. One of the elderly guys whose kind of a community fixture where I live just celebrated his 90th birthday so the town rolled past in a parade to wish him a great 90th.
It was such a homerun that they decided later that afternoon to do it for all of the seniors in town on Halloween, which is a Saturday in 2020. These are people who REALLY look forward to the little kids coming to their houses every year. That’s not going to happen this year.
Last Spring one of the MWC stations did it with a parade for all of the elderly in senior centers and they wound through the market hitting quite a few of these places and reminding the residents that they weren’t forgotten.
If you have room on the 31st, boom, there you go. And you always want fire, ambulance or cops in front and bringing up the rear for a variety of reasons but principally safety.
Sitting On Santa’s Lap
You can file this under “stuff that probably won’t happen” and let’s be honest, that sucks.
One of the stations is going to have teams of volunteers write letters to kids which will then be sent to North Pole, Alaska for postmarking and mailed back. Like “Hi Timmy. I ‘m sorry I couldn’t make it to Har Mar Mall this year but I wanted to let you know…” Here is how to pull the post mark off but they should be mailed by December 7.
The Masked Santa
Here is something that you could possibly get a client to sponsor.
Find ten Santas from TV or film.
Stick masks on them.
Have the listeners match the Santa to the TV show or film to win a prize.
That was easy. -
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