CPR Promotional Check-Up - Oct 9, 2020

Your Project For This Week

The house down at the corner already has their orange lights up. This is like Christmas; it’s a vibe. It’s usually the second biggest adult party night of the year. So it’s really sad to hear a station acknowledge it in some lame promo. Like last year I heard a station do their regular weekly club spot (with zaps and a shouting night jock) and it was tagged with some kind of “and join us for the big costume contest at midnight”.

Wow. Scintillating.

Halloween 2020, like everything else this year, is going to be an escape and will be celebrated about 20% more than in past years. But it will be celebrated “differently” and you’re going to need to overcompensate and adjust for the lack of events or door-to-door trick or treating.

You could theme your contesting like 101.5 K-Hits in Sacramento.

One of the “Hot” stations is rebranding for the week as “Haunt”, ditto with a “Q” becoming a “Boo.” The Wolf in Greensboro became “Werewolf” for a day. Live 95.5 in Portland just reverses their moniker and becomes “Evil-FM”. Obviously, as a Mennonite Youth Pastor, I find this deeply offensive.

myTalk in the Twin Cities, where they do things big, are doing an all-staff recreation of “The War Of The World” on the night of the 30th.

At the end of the day™, anything with paranormal will win and it’s also pandemic friendly.

By FAR the best paranormal stuff in the whole wide Radio Industry is done by Russell Rush at 96.1 NOW-FM in San Antonio. Dude’s won a Texas State Emmy for his work. It’s literally like no other “produced by a DJ” content that I can think of.

So, here is what you should do this weekend. Contact a local paranormal group (there are only a thousand in any medium-sized market) and offer your airwaves for them to share stories and your platform for them to share their findings. But do a little research, look at what they’ve done in the past because there is just a ton of bad ghost videos on YouTube.

The Shadowlands is great starting point for looking for places to investigate. Or, open up the phones and see if any listeners have homes or workplaces with people hanging out.

Halloween Imaging

• You definitely want the “I got a rock!” line from “The Great Pumpkin”
• We’re not dead…we just smell that way. Happy Halloween from (station)
• You’ll always be our boo…Happy Halloween from (station)
• Halloween...not just for people who like to dress up flamboyantly in makeup anymore
• Halloween...costumes, bobbing for fruit, music...it's a pageant!
• You know the guy from HR you caught stealing your food from the frig...rubber bat in his yogurt? It's Halloween. All bets are off. Bats too.
• (Station) #1 with Pagans and midnight pentagram burning devil worshippers. Without the rap.
• Halloween 2020 is brought to you by Depends, for those moments when you just are too scared to look for the nearest restroom
• Trick or treat. Trick? As a verb? Cool. As a noun? A john. Because at (station) we know this stuff.
• At (station) we don't think that Freddy Kreuger is evil...he's just misunderstood. And potentially over-qualified to be a DJ.
• What part of "Bustin' makes me feel good!" are you unclear about? Happy Halloween from (station)
• Halloween: think of it as New Years Eve with some flair. Happy Flair News Een from (station)
• Pumpkins are to Halloween, what turkeys are to Thanksgiving and trees are to Christmas. But turkeys and trees don't smash really well on the hood of your neighbor's car.
• (Station): where scaring the (bleep) out of you is a 24/7 operation
• (Station), as a kid (morning guys) mom dressed him as a Tellatubby for Halloween. And that explains a LOT.
• "The Blair Witch Project"? No...we didn’t get it either.
• (Station's) Halloween Tip #247: don't say "Nice costume!"...until you're sure that it IS a costume.
• (Station's) Halloween Tip #315: When going as a biblical era leprosy victim, pepperoni slices are credible and yummy sores!
• (Station's) Halloween Costume Tip #349: Ghosts? Cool. Floating orbs of gelatinous protoplasm? GOLD!
• (Station's) Halloween Tip #741: When you are setting up to prank the neighbor kids, creating fake headstones with their names on them will get their attention. And the police's too.
• (Station's) Halloween Tip #684: Flaming bags of poop on the neighbor's doorstep is SO 1984. Friending them with serial killers on Facebook?? GOLD.
• Follow us this Halloween on Facebook Dead.
• (Station) where we float…we all float down here Richy.
• Matt in the (station) IT department is really tired of evil clown jokes, so please don’t knock at his door this Halloween.