CPR Promotional Check-Up - May 26, 2021

The Wheel Of Personal Injury

This will be the second time I reference Joey Tack this week because when he was at Hot in Knoxville, they were operating on a whole different plane of existence when it came to promotions and imaging. This is something he created for a client Knoxville Bhaa - Wheel - Rev (1) by cprpromo (soundcloud.com)

Double Shots

For Memorial Day Weekend, one of the Alpha stations is going to push vaccines AND double plays of music from some of their biggest artists.

Senior Spotlight

Speaking of Alpha Media, ‘DJX is back with Senior Spotlights. So simple. So topical. And food and a gaming system for a grad is a great prize.

Cars…Are…Back!

The first car giveaway in 15 months is happening at Q-105 in Tampa with “Show Us Your MJ.”

I wasn’t necessarily a lazy Promotion Director, I just preferred to have other people do my job for me. Like having listeners market the station. The first contest Wild in SFO was “Show Us You’re Wild” for a trip to the wilds of Australia.

The winners were a cleaning crew at a building on the Embarcadero.

It was the first contest at WiLD in Tampa and my memory is that someone in bodypaint streaked Monday Night Football.

I like that they have several big cash prizes in addition to the car. Show Us Your MJ! (myq105.com)

One of the things I’ve seen with these kinds of contests is that you need to spike in “Listeners” with calls and on social media to kind of reinforce what you’re looking for: “Paige is on the phone from Kennedy City. What are you doing to win the new car?” “I’m getting a cow and water colors and a marching band and that’s all I want to say right now…”

So the people who were thinking about painting it on their garage see where the bar has been set.