CPR Promotional Check-Up - Oct 20, 2021

P1 Heroes

There was a plane crash in San Diego on Monday and yesterday morning, Rob & Joss at KyXy in San Diego, they had one of their regular callers tell about his act of heroism in extricating a neighbor from the fire. Michael Keeley tells his story. (audacy.com)

Social Media Juice

From Frankie & Jess ar 97.1 ZHT in Salt Lake City: what celebrity did you meet on a plane? TEXT TOPIC: Did you have a celeb on your flight? | 97.1 ZHT | Frankie and Jess (iheart.com)

Sharon Stone. I used the First Class lav after her flying from SFO to LAX. (“Boom, goes the dynamite” is assumed.

Squidsgiving

First, thank you to Paul McCoy for this Halloween imaging from Hot 100 in Norfolk. Norfolk HOT100 - SQUID GAME by cprpromo (soundcloud.com)

You can overthink prizes. You’ll get way better engagement with some lottery tickets than you will with cash. Usually. Mileage may vary.

During the height of COVID one of the stations came out of a $1000 X times a day group contest with gift cards to a grocery. Their response was insane.

Pools are good. Taking callers for an hour and then pulling a winner seems “plausible” to people. During their 14 year run at #1, 102 Jamz in Orlando had a $200 catering package for the Superbowl. So…they got a super bowl of soup at a deli, ate it, washed it, dried it and then took 102 callers. Stuck their names and numbers on slips of paper, put them in the bowl and the “Commissioner” pulled a winner.

So. Simple. Dave Donahue was the GM and liked to “wreck the phone system” every quarter. This was one of those occasions.

So….get a fully catered meal, a couple of hotel rooms for visiting relatives and maybe a gas card, and do Squidsgiving.

Open up the phones, take 456 unique callers and over the course of a day have the Main Course Man pull names out. Post the names as they’re eliminated. That one is the winner.

If you can stick a tray with a turkey in this guy’s arms, it would be Gold.

“Why Are They Famous?”

Just like On Star, this was an actual conversation between me and a VP last Winter:

Me: Who is Madison Beer?
VP: Used to be an artist. Used to be an actor. Really not an entity. Why?
Me: She’s on your (social media) right now. VP: What?
Me: Yeah. Her and some guy named David are NOT getting back together.
VP: Who is he?
Me: I have no idea but obviously this is a tragedy.

This same conversation was pretty much replicated in WhatsApp form yesterday in regards to Peyton List except that this time the OM asked me, “Why is she famous, again?”

Boom.

There’s a contest.

Take a caller, give them a name like, Kristen Cavallari and they have to identify her as being an actress from “The Hills”.

DJ: Who is Lindsie Chrisley?
Caller: One of the daughters on that awful show with the realtor.
DJ: Close enough. You’re going to the Monster Truck Show.

The Giant Hole Known As 1st Quarter

Tomorrow at 3 pm CST I’m doing a webinar with ideas that can be plugged into those months to hopefully generate some revenue during an annually lean period. Register at (gotowebinar.com)