CPR Promotional Check-Up - Jan 7, 2022

Office Parties

Even post-Christmas they are great, topical content for on-air and social media. Rob & Joss have already covered “cheapest/weirdest Christmas bonuses” at KyXy in San Diego.

“Incidents” are great also, because there’s never been a company Christmas party that served alcohol, where something unplanned didn’t happen. Like my LSM drunk grinding on a horrified Jo Jo Wright. Who was sitting with his girlfriend.

Or the young man on the right who projectile vomited on the owner of Emmis Broadcasting. Good times.

iPadies Day

Kathy Higgins is a big “120 day-out planner, so she’d be happy to see that one of the CHR’s has lined up a couple of iPads for March 17th contesting.

Maskots

It’s entirely possible that your audience needs a break from mask messaging, but these kinds of gallery contests are always fun and a time killer. Can You Name These Product Mascots? – Bon Voyaged

Jeff Kapugi, when he was in St. Louis, did a gallery contest of Country artists with BIG hats that obscured ¾’s of their faces. See how many of them you could ID to win. Doing the mascots with masks could be funny.

Cans & Bottles

We are exiting a season where we all have our hands out and asking for cash. “Cash” can come in a lot of different forms, as evidenced by Pennies From Heaven, a promotion that had people dump their pennies off at a bank. PXY in Rochester raised $60,000 in pennies as part of a school spirit contest. Q in Halifax had street teamers at intersections collecting for Haiti relief.

JACK in Calgary teamed up with a recycler who will come by and pick up people’s cans and bottles with ALL of the money going to Mustard Seed, a great LOCAL charity. Spirit Of Giving 2021! | JACK 96.9 Calgary (jack969.ca)

And since recyclers will advertise (in most places), looking into 2022 and a time where you might want to juice your cash donations for a charitable campaign, take a look at that. I did $16,000 in aluminum in one day at Reynolds in Charlotte. That’s not bad.