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CPR Promotional Check-Up - Jan 13, 2022
January 13, 2022
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Axe Your Ex
Destroying old love letters and mementos from failed relationships has been a Radio mainstay for a millennium. Shred. Dump. Shot Through The Heart. So many visual ways to do this. A guy named Chris reminds us that there are places where you can do axe throwing…
He noted that he doesn’t want to make it too creepy, so the way to do that is have the talent handle the stories. We want to stay away from the really sad stories and focus on the guys who were simply jerks. And the five or six best stories get invited down to hurl axes at pics of their ex. Or mementos.
Jackpot Jimmy”
Characters are great. Like Sir Tanks A Lot from KSON in San Diego of The Gas Man at Kiss in Boise.
We forget that when the lottery gets huge, you can take $2 and turn Facebook upside down.
Or in the case of Hit’s 106.s in Lexington, $212 and Jackpot Jimmy goes out and greets 106 people with a free ticket.
Truth Or Pair
One of the morning shows was looking for a contest that they can spike in as tickets have begin to make a reappearance in their market.
Truth Or Pair was done by Mix in Cincy. They took a caller and they could ask a member of the show anything. If they balked and wouldn’t answer, the caller gets the tickets.
Or, have one of the hosts say something about themselves and a caller has to guess whether they’d actually been an Eagle Scout. As an example.
Arithmetickets
One of the stations has a tax preparer who wants a feature. As exciting as tax tips are, there could be something else.
Arithmetickets would be having the talent tell a story and the first person to do the math and call, wins. For instance, “Mark invited everyone from the station over for the Super Bowl. He thought ahead and ordered 300 wings from Archies Wingapalooza. He noticed that whenever Chris went out to his car, ten wings would mysteriously vanish. So he ran over to Archies at half time and got another 80. Chris went to his car four times and there were no wings left at the end of the game. How many wings did his freeloading coworkers eat in his living room?”
And present it as “At (client) we know that crunching numbers is hard, just like crunching wings. So leave the math to us.”
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