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CPR Promotional Check-Up - Jan 17, 2022
January 17, 2022
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Great Moments In Rebranding
After a two year break from basketball, Klay Thompson returned to the Golden State Warriors yesterday so KBAY in San Jose rebranded as KLAY. Why? Because it’s big news and because they can.
And here is some imaging.
Slumber Party 2022
After a year-off to do it virtually, Amy’s Slumber Party at 93Q in Syracuse is back. This is TRULY one of the great NTR events that also provides amazing, personal, marketing of the talent. This link will take you to the vendor/sponsor page. Amy’s Slumber Party 2022 | Vendors/Sponsorship Opportunities | WNTQ-FM (93q.com)
A Valentines Do-Over
So, I was on a Zoom thing on Friday with a station that was putting the finishing touches on their Valentines plans when a Promo Asst named Taya, who was doing paperwork in the background, chimed in, “Or you could help a couple recreate their first date.”
Boom boom, acka lacka boom boom.
That’s it. It will be like Christmas Wish where the station will find the date that is reasonably unique but also within their ability to recreate and also will look good on video. Me? An on-the-ceiling movie at the Science Museum followed by dinner at Leeann Chin. It was nice but I bet there are some better ones that they’ll be able to choose from.
Free Stuff
When a station reaches out and says they are looking for something to do and that will make some noise, I always ask, “So, what is everyone in town talking about?”
Well, the answer to that in San Diego is the garbage strike.
So, Rob & Joss from KxKy are going to leave random items at the end of their driveway with a sign that says “Free!” and see if anyone will take the pickle jar full of clothespins or the used paint brush.
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