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CPR Promotional Check-Up - Feb 17, 2022
February 17, 2022
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Boxes!
On-site registration is really hit or miss. A box on a table. THAT is show business.
So ask yourself, “What would Monty Hall do?” He would do something that might have a zonk. So when Kevin Callahan, Terry O’Donnell and Jillian Shuhart were at Fly 92, they created The Random Box Of Potential Awesomeness.
Come to the remote or appearance, enter and be there at the end of the event when it was opened and if your name was picked, you got whatever was inside. Concert tickets to SPAC? Client services? Maybe cash? And maybe an empty Wendy’s bag from when they stopped for lunch on the way to the car dealer remote. File for when we start to do this stuff again.
The Black Box
Since the Dawn of Time, “Secret Sound” has metaphorically killed.
“The Black Box” just adds a visual:
- The station has put six or seven items in a box
- The box is hung from a crane with a giant painted logo and a “?” on it. THAT will get people’s attention. In Birmingham, it was at eye level with an elevated freeway. At Magic in Colorado Springs it was at street side at a mall. In Kingston, Ontario it was on top of a very tall scaffold. In Panama City, it was hung in the parking lot of a car dealer at the busiest intersection in town.
- ID all of the items based on SFX and win a prize.
Secret Sound + A Visual = Win.
Sounds plus promos:
Black Box The Box Is Made (THU) by cprpromo | Free Listening on SoundCloud
Black Box Winner 2 And Demo by cprpromo | Free Listening on SoundCloud
Black Box 1 (5 Items) by cprpromo | Free Listening on SoundCloud
Black Box 2 (7 Items) by cprpromo | Free Listening on SoundCloud
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