CPR Promotional Check-Up - Apr 29, 2022

And The Winner…

…for “Best Group Contest Graphic” goes to BEN-FM in Philadelphia.

Limos

They’re something that we’ve kind of gotten away from. Sadly. Because for the average and above-average listener, they’ll never be in a limo except, maybe, on their wedding day.

Wild in SFO? Every concert ticket giveaway had a grand prize of a limo to/from the show. It was a great hook and even in the Bay Area, people were loco for limos.

It’s an industry that got hammered over the past couple of years and NEEDS help. One of the stations is planning on a Summer concert series and reached out to a limo service. The guy said that just to let him get past prom and they’ll do it for trade.

Three Lock Box

95 WIIL Rock has a morning show broadcast from Southern California and will be taking 3 pairs of winners, So…they’ve hidden keys around the market and are giving out clues on the air three times a day and once on the web on Fridays. Find a key and you and a guest are going to Cali. Three Lock Box! - 95 WIIL ROCK

Wine Fests

iHeart in Birmingham has a Wine Fest in May which will obviously be fun.

If you DO do (do do?) an event like this, Cumulus in Albuquerque did something for St. Patrick’s Day where a client paid for Ubers all day. That would be a great and responsible hook. As would the afore-mentioned limo for some winners.