CPR Promotional Check-Up - May 4, 2022

A Summer Of Free Gas

101.5 K-Hits in Sacramento delivers this lesson on how to take $2000 and make it sound bigger than $2000. They’re calling it “ A Summer of Free Gas” or enough to take you and your family everywhere you want to go this Summer. They’re doing it all this month with 2 people a day winning a $50 gas card (which is still a great prize), and qualifying everyone for the season of fuel.

Mother Huggers

Ah…promotions that sound like…

This is from BEN-FM in Philly where they were giving away Journey tickets to people who shared photos of them hugging their moms.

Momaries

There is a station that does pretty awesome videos and is going to help a listener recreate for Mothers Day, a funny moment from their youth that involved their mom. They’ll be using the actual listener, where it occurred like a store or park and a co-host as the mom stand in. It will debut on Friday the 6th with mom in the studio to refute it’s accuracy.

Promaries

We were talking proms and how to acknowledge them. For me? Now? Prom is a bragging right because I seriously overkicked the coverage both times. No matter how awful my life may be, I can remind my friends that Rene Foss was stupid enough to go out with me for one night.

What if you did a retro beauty pageant on social media and find a guy and a woman who had the most smoking arm candy ever, albeit 20 or 30 years ago. Almost like “Who Wore It Best”. Old school pictures are about 40% of Facebook content so it would be difficult to screw this up.

As inspiration, here is Scott Schulte from KZIA in Cedar Rapids circa late 70’s. Proud? It’s in the lobby at the radio station.