CPR Promotional Check-Up - Aug 30, 2022

You Can Overthink Prizing

The Hubbard stations in the Twin Cities relocate to the Minnesota State Fair for a 12 day promotional version of the Bataan Death March. It’s arduous but how often do you have the chance to market yourself in person to 1.5 million people over 12 days? And the merch sales are equal to the GDP of some nations. KS95 had the audience design their shirts this year.

93Q in Syracuse is heading out to the NY State Fair and they’ll have music and a prize wheel and 93Q Karaoke…and something that other stations won’t have: a cell phone charging station. If you haven’t added that to your arsenal, do. And it’s not Plasma Physics. In Knoxville Joey Tack made his own using an old promo table and some power cords. He clearly got an A in Shop.

Bad Word Bunny

Chubby Bunny doesn’t need to be just an Easter thing.

At 96.1 NOW-FM in San Antonio they’re having listeners guess a word that Rush mumbled with his mouth full of marshmallows. And it’s a bad word, thus the name, “Bad Word Bunny.”

Storm The Dorms

Y-94 will be making a lot of positive first impressions as kids move into dorms this week. They’ll be out every day at the local campuses with food and goodie bags. And…they have a staggering seventeen clients sold into this promotion. Storm the Dorms | Y94