CPR Promotional Check-Up - Sep 19, 2022

Socktober

Jay Kruz with Hubbard LOVES ‘obers. This is a campaign that Eldorado Broadcasting does to raise socks for homeless shelters. Apparently there’s a need. You should check to see if you have a similar need in your market.

Veterans Day & Remembrance Day

These fall in the US and Canada on Friday November 11th.

Rico Garcia did something VERY cool at K-Hits in Sacramento. He had some vets come in and cut vignettes about “The song they played over and over” while serving. They talked about what it meant to them and then introduced it.

It pushed the boundaries of the Classic Hits format a LITTLE but was huge. It was a little labor intensive in terms of coordinating their visits and recording but it paid off.

Employment After Deployment

This has been an amazing feature for John and Tammy at KSON in San Diego. Basically, they help servicemen and women who have rotated home and been discharged, get jobs.

A lot of it has been posting jobs from employers who are looking to hire vets.

But they’ve also done stuff to help these people transition. Maybe it’s some tech school help with honing skills. Or mentoring on how to interview. Maybe it’s a tablet so they can do their job effectively. Maybe it’s clothes for the interviewing process. And these have all come from station clients. Employment After Deployment: Five Star Senior Living is Look (audacy.com)

Military Mondays

I accidentally stumbled into a theme.

This is something that 99.5 QYK in Tampa does every Monday. Listener submit info and a story about a deserving serviceperson, the morning show calls them, salutes their service and the individual gets some products or services from the sponsoring client. Military Mondays (995qyk.com)