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CPR Promotional Check-Up - Nov 21, 2022
November 21, 2022
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Clucky The Chicken
Overnights used to be the training ground for talent, or, in the case of Bill Lee when he was learning the board at 2 am on WLOL “Junior Bunsen”.
Now it’s just a mess of music with really no additions or accoutrements thrown in. Joe Winner at B-103.9 in Ft. Myers had “Rubberband Ball” as the overnight talent. Literally a big ball of rubberbands. Or “rubberbinders” if you’re from Wisconsin. He/She/It even had their own jock bio.
WMUD in Rutland? It’s Clucky The Chicken.
Why? Why not. It’s possible to overthink things.
A Flight To The North Pole
There are some really outstanding Christmas promotions but for me, the three that really stand out are KS95’s “Clouds” event at Mall Of America with 5000 choir members singing the music of a young man who passed away from cancer as part of a massive fundraiser for that charity. And then the toy drives that Chet Buchanan and Orlando Davis do, and Hot 99.1’s Flight To The North Pole.
Kids call in and ask to fly to the North Pole to meet Santa. Fifteen pairs of kids and parents board a plane, the windows are covered, they taxi around revving the engine while pilot narrates their flight north, “Hey, a deer just flew past at 18,000 feet! We must be close!”, they “land” and Santa climbs aboard and gives them all presents before “flying home”. The 2022 flight started this morning. 99.1 HITS FM | Flight to the North Pole - YouTube
The 92.5 XTU Toy Truck Parade
When COVID hit in 2020, it obviously messed up a lot of Halloween plans and in my little town, that really impacted the senior citizens who LOVE the holiday and all the kids coming to their doors, and really get into it.
So my wife created a “costumed car parade” and they drove around past all of the homes of the elderly people who weren’t going to be having people coming to their doors that night.
In Philly they do it as a toy drive at WXTU. Same concept but with people bringing toys and tricking out their trucks, and with an artist as the Grand Marshall every year.
Butterball Hotline
If you have not spoken to someone from this season phenomenon in Naperville, Illinois, you have missed some great stories.
If the mother of one of the talent does something really spectacular for Thanksgiving like “cheesy potatoes”, create a Cheesy Potato Hotline and stick the mom on the phones.
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