CPR Promotional Check-Up - Jul 12, 2023

Meet The Roadies

Some stations have street teams. JACK in Halifax has roadies and they want you to invite them to your event. JACK ROADIES | JACK 92.9 (jack929.com)

You Can Overthink Prizing

What better prize for a parent then a week of quiet? What better prize for a kid than going to camp. 99.7 NOW-FM in San Francisco is awarding both through a partnership with the YMCA. CAMP 99.7 – SUMMER 2023 (997now.com)

Redundant Tally Marker

I saw this as a Facebook Live end-of-airshift thing by a morning show. The host has a dry erase board and keeps track of the cohosts repetition of phrases. On Friday it was “I hate my life” which she said five times. It was NOT mean-spirited and was kind of funny.

Morning show are like sitcoms. The characters have quirks and habits and things about themselves that you can play with. At FRESH-FM in DC, with the Tommy Show, it was the Kelly Collis Monogamy Tracker. Wired in Philly had “Evil Clown Sightings”. V in Atlanta had “Accidentally Let Solicitors Into The Building.”

God Bless The Silly People

Look at everything as "promotional Play Doh", like, okay, what can we make out of this. Heatwaves suck but they're hard to ignore. You can create a fake nude beach and broadcast from there like Wired in Philly. You can do a video about pet safety like Hot in Ottawa. You can pay AC bills like Live in Portland. You can go and do popsicle runs to outdoor workers like Power in Redding. Or you can give away Super Soakers like The Bull in Seattle did two summers ago.

And Stream KNUC BS - Promo3 Rev by cprpromo | Listen online for free on SoundCloud