CPR Promotional Check-Up

A Snip Here. A Suture There.

You know what no station has ever done for Mothers Day? Given away a vasectomy. Call it "The gift that won't keep on giving".

Skydiving Moms

Speaking of Throwing Momma From The Plane that a station-to-remain-nameless is about to embark on for Mothers Day, KOOL 105 in Denver won a Colorado Association of Broadcasters award for that promotion in '06. It doesn't get any better then throwing listeners out of planes. And you can quote me on that.

Baby Breathalyzers

From Greg Runyon at KZIA in Cedar Rapids comes word of Milkscreen. A device that tests breast milk to make sure the nursing mom isn't feeding her child with alcohol-tainted milk. I kid you not. So, go get hammered and test yourself the next morning. www.milkscreen.com

Mothers Little Helper

Wanna be a hero to the 25-40 year-old women who listen to your station and have a brood of small children under their care? Compile a list of all the fun and FREE things they can do with their kids this Summer. Because for these hardworking members of our society, the Summer is a marathon to be survived. A grueling day-to-day battle to find things to keep their kids occupied until school gets back into session. Put an intern on the project of researching all the things that are available for families to do in your market. Free classes at a wildlife center. Kite making at a museum. Whatever. Post them on the website in one giant catalog and bask in the adoration pouring from the moms.