CPR Promotional Check-Up

A Car Dealer Event

One of the stations is doing a day-long event with one of their dealers that is kind of a version of the Fire Department Open House out where I live. One evening every October, there's free hotdogs, chips and drinks. All the vehicles are polished up and on display for the kids to climb on. They have a portable unit that resembles a small house and kids can crawl through it with fake smoke so they learn to stay low. There's a demonstration of them putting down a fire. They had a Life Flight chopper come in and you could sit in it. The kids could put on a helmet and shoot an actual fire hose at a target.

It was geared at kids 2-12. And with that demo...you get the parents.

The thing in Scandia is a MUST for my kids. We go every year. They get to crawl around on a pumper truck. Try the hose. And did I mention the free food?

Said station is doing this at a dealer. Which is perfect because what do car lots have? Space. And while the kids are meeting Fire Pup and getting balloons, the vultures will descend on the parents.

Four Words You Never Want To Hear: "Hello, I'm Chris Hanson"

I was writing contest promos for one of the stations and thought that it might be fun to do a promo using audio from "Dateline NBC" and the To Catch A Predator series. Intersperse generic audio of Chris Hanson busting some guy with your morning show or a "listener", ie: "So, you knew that she was 14 years-old?" "Sure! She told me that her friend had a speed dial that I could use to try and play Beat The Bomb on Power 96, and that I could come by after my work with homeless senior citizens at my church to pick it up." "So, you've tried this before?" "Absolutely! Power 96 has the most cash contests in Miami. I'd be nuts to not try it." You get the idea.

A Crappy Job For The Interns

In places like Minneapolis and Denver and Chicago, dog owners are suddenly reminded of our love of pets with the melting snow revealing literal minefields in our backyards. Big Earl in Edmonton sees a promotional opportunity where other, lesser stations would just see a lot of crap. This is from Deb McCurdy at Big Earl:

CALLING ALL DOG OWNERS!!! Starting Monday, we will be inviting listeners to call or e-mail us with their address. The snow has melted and ...... OH SHIT ..... literally --- what has been hiding under the snow all winter has reared it's ugly head.

The Big Earl SUPER POOPER SCOOPER TROOPERS will go out each day and clean up the mess in your backyard!!

After the mess is cleaned, we'll leave a $25 gift certificate from PJ's pets. As well, the poop will be scooped in Big Earl garbage bags (regular garbage bags with our stickers all over) and tied with a nice little ribbon & bow .... "Courtesy of your buddies at Big Earl & PJ Pets)