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CPR Promotional Check-Up
June 14, 2010
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More On iCarly
From Yankee Pete with Ace & TJ: When she was here, we did the interview in the parking lot, under a tent, with over 100 winners. Awesome experience for the kids and their parents.
It was "iAsk iCarly". Kids wrote their questions on a card when they arrived and Ace & TJ utilized a lot of audience questions during the interview. Ideally, if we would have had more lead-time to promote it, we would have solicited for video entries, been able to play them back on monitors in front of the audience, etc. We just didn't have enough lead-time to solicit for the videos on the air.
Ten Concerts In Ten Days
Cities 97, by far the coolest station on the planet, has, like a lot of you, a slew (c) of concerts coming up. They're doing Ten Concerts In Ten Days. Listen four times a day at appointment times for a song by that day's artist (like U2), call, and win. So...simple. And so...cool. It ties them all together and reinforces the position that Cities 97 has a buttload of cool concerts coming to town.
Auto Graph
One of the stations has some very cool celeb/artists coming in and will be loading up on signed stuff to giveaway. No one has ever done the bit where you write the calls in soap in your rear window and get spotted to win. We take autographs for granted. The listeners don't.
Or, as Justin Riley suggested, have a line of cars, an artist, and as people drive past, they sign the rear window in permanent marker.
You could ALSO have them lean in and sign the dashboard. 1000 years ago an intern borrowed my car to go to the Travelodge in Portland to pick up an artist I'd rather not mention. In addition to later having their way with Wendy, they wrote their names all over the backseat. The signatures were there until a semi destroyed that cool little Toyota on the way back from the Auto Show at the St. Paul Civic Center.
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